As American Solutions for Business (American) approaches the end of its fiscal year in June, the company reports a 10 percent increase in invoiced sales over the same 10-month period last year, while the general trend for industry distributors is just over five percent.
Over 95 percent of American’s totals are derived from sales of printed products and promotional items. The print industry realized only a two percent growth in 2014, according to a report from Print Industries of America, a company that specializes in advocacy, education and research for the print industry. However, current trends are showing a more healthy increase in sales of printed products going forward. Growth in the promotional product industry has been stable at six percent per year over the past six years.
Justin Zavadil, Executive Vice President at American, sees the company’s flexibility as a key to its strong growth. “A distributor needs to be able to change directions on a dime in order to fit the customers’ changing needs. This is done through flexibility and innovation. We put the majority of our investment into the technology tools needed to secure enterprise business and to stabilize and grow the large program portion of our business.”
Adapting to stay relevent in the industry, the 34-year-old company is focusing on enhancing its end-user eCommerce experience and fine tuning the purchasing process. American’s eCommerce tools serve to streamline procedures for supply chain and fulfillment as well.
In addition, American has expanded its national footprint by growing it’s sales force. “Because we welcome all business models to the American family,” said Zavadil, “sales teams from across the country are identifying American as a good fit and are reaching out to us.”
American Solutions for Business is an industry-leading distributor of promotional products, print and document solutions, office supplies, eCommerce and marketing solutions. Based in Glenwood, Minnesota, the company employs a staff of nearly 300 employees who support the back office functions for a nationwide sales force. ASB is now employee-owned and serves thousands of clients across North America. Website: www.americanbus.com
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